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HLI–YOUR HEALTH INTELLIGENCE PARTNER
Human Longevity, Inc. (HLI), founded by Dr. J. Craig Venter, aims to revolutionize healthcare by using genotypic and phenotypic data to predict and prevent diseases. To introduce this proactive approach, we developed the concept of Health Intelligence and trademarked the tagline “Your Health Intelligence Partner.” We launched the HLIQ product suite, a series of advanced sequencing tools, and a web platform explaining health intelligence. A New Year’s campaign, featuring billboards and banners for Health Nucleus, targeted individuals making health resolutions, earning a Silver Creative Floor Award for its impactful strategy and execution
Creative Director
Silver Creative Floor Award.